Tuesday, February 23, 2010

How To Make Twitter a Top 10 Traffic Source

Twitter is comprised of people who love to share information. If you can properly inform and engage this audience you'll be mastering word-of-mouth promotion and increasing traffic to your website.
For us, Twitter is our third largest source of website traffic, behind organic Google searches and direct website traffic.

Tips from an expert


Mequoda's own Amanda MacArthur will be hosting the upcoming Twitter for Publishers 2010 webinar on March 16th. For all you Twitter users, plus those still considering it and wondering why it's important, she has some very useful information on how to make Twitter one of your top 10 traffic sources.

According to Amanda, if you want Twitter to be one of your top ten traffic sources, all you have to do is use Twitter, and use it effectively.

"Build your audience and followers on Twitter with relevant news and helpful anecdotes and it'll easily be your single largest source of traffic next to search engines. Create content, push content, and the traffic will come."
Start using the platform often and it's ability to generate traffic will happen.

Another Twitter tip


Amanda outlined ways of generating followers and thus, generating traffic. "In order to get people to follow you, you need to follow other people. Try going to Search.Twitter.com and looking up keywords relating to your business. Find people that are asking questions that you can answer, or saying something you can comment on."

Engaging and retaining followers on Twitter will increase your overall traffic and make Twitter one of your top 10 traffic sources. Learn more of these valuable secrets from Amanda on how smart publishers are using Twitter.

Follow these people and respond to them because about 40% of the people you follow will follow you back. Later on if you feel like un-following people that aren't following you back, you can use a tool like Refollow.com to do so.

Amanda stressed the need to be proactive. She stated, "The point behind Twitter is that you can't wait for people to come to you. You need to find people to follow and talk to them so that they'll follow you back."


Promote for your Twitter account and other social networks

Use your articles, email newsletters, and website space to build a base of followers that already like you.
The more people that follow you, the more people will click your links, and the more traffic will come from these sources.

For people who don't read email or RSS feeds, Twitter is the best way to reach them without being interruptive.


What you should do as a Twitter user in order to increase traffic

To fully take advantage of the communication lines Twitter has created, one must pay attention to the balance in tweets. Marketing through social media has to be carefully done since many users aren't looking for advertisements. As Amanda mentioned, begin following others and commenting on their tweets. As your list of followers grows, you can then focus more on the content you are tweeting.


How are you using Twitter?

As an admirer of the medium, I'd love to hear your strategies behind using Twitter. Post your response on our blog. The most creative response will get highlighted in a tweet to our followers.

What To Do If Your Facebook or Twitter Account is Hacked

Unfortunately, this scenario is a reality for all of us who use social networking -- it's not a matter of IF your Twitter or Facebook account will be hacked, but simply WHEN. I've been on the receiving end of messages from my friends whose accounts have been hacked. The message typically compliments me on some body part or requests me to click on a link to view a video of myself. Also, there are usually a number of misspellings in the message.

Be very careful when you get those kinds of messages, even when they are coming from trusted friends who would normally not engage in this type of behavior. Many of the messages are linked to a virus or some type of malware that either infects your computer or will gain access to your account and send all of your friends and followers spammy messages. If you do slip and click on one of these links, pay attention to what your virus scanning software tells you, especially if you get a security warning about a site.

If your Twitter account is hacked:

1. Visit Twitter's information page for problem resolution.

2. Log out of Twitter

3. Clear your browser cache (your browsing history and cookies and private info) and close down your browser.

For Internet Explorer: Go to Tools -- Internet Options, and then click on the "Delete" button under Browsing History. Check all of the boxes (except InPrivate Filtering data) and click on the "Delete" button.

For Firefox: Go to Tools -- Clear Recent History, and then click on the down-arrow next to "Details", check all of the boxes, and select "Everything" for the time range to clear.

4. Open a new browser window, log into Twitter, and change your password. You can also use the Twitter password reset feature to set a new password before logging in again.

5. Visit your settings page and check your Connections. Revoke access for any third-party application that you don't recognize.

6. Submit a support request to let them know you have taken all of the proper steps to reset your account and to request that your direct messaging capability be restored. You can also include info on any statuses that weren't posted by you in the body of the request.

7. Update your password in all of your third party applications as well. If a third party application (like Facebook, Twitterrific, Twhirl, etc.) is trying to use your old password to access your tweets, it will lock you out of your account.

If your Facebook account is hacked:

1. Visit Facebook's information page for problem resolution.

2. If you are still able to access your login email address, then use the "Forgot your password" link to prompt an email from Facebook with a password reset code. If you can't access your account, then use the link above.

3. Clear your browser cache (your browsing history and cookies and private info) and close down your browser as described above.

4. Your account could also have been phished/hacked by a phishing web site, worm, or malicious software. To ensure that all is safe again, refer to the "Warnings" section on Facebook.

Take care when using Twitter and Facebook. Trust your intuition, and if something doesn't look or feel right, ignore it or delete it before clicking on it. You will have probably saved yourself hours or headache in trying to restore a hacked account.


Internet Marketing Automation Coach Donna Gunter helps independent service professionals create prosperous online businesses that make more profit in less time. Would you like to learn the specific Internet marketing strategies that get results? Discover how to increase your visibility and get found online by claiming your FREE gift, TurboCharge Your Online Marketing Toolkit, at ==> http://www.TurbochargeYourOnlineMarketing.com