Google Integrates MySpace to Search, But Not Proud of it

Google seemed to have quietly implemented MySpace Real-Time Search API just now. The announcement was actually made by MySpace so I checked out the Official Google Blog if there was any update about this but didn’t find any.  Probably because it’s too early or maybe Google just don’t want to make a big fuzz about this?



Anyway, the MySpace folks are pretty much excited about it nonetheless. In fact, they claim that the integration  is the first real-time integration of social networking platform to Google Search. Well perhaps they don’t consider Twitter as a social networking site so they might have missed the fact that Google has also integrated Twitter streams to search recently.

If you’re curious about it, you might want to try searching and find out if you will be getting live updates from MySpace users such as news, photos, and blog posts as part of the Google search results. MySpace streams will be displayed only if they were made public by MySpace members. MySpace contents that will be displayed as search results will be ranked based on the latest and of the highest relevancy to the subject of your searces.

Facebook is now the Second Most Popular Website in the U.S.

Well, we knew this was going to happen. With a high user engagement and a massive userbase build up, Facebook has just slipped pass through Yahoo to become the no.2 most popular website in the U.S. Latest data from Compete.com shows that Facebook is not only raking up userbase but user engagement as well as it had  133 million unique visitors last month.

Yahoo’s unique visitors were pegged at 132 million, while Google still sit on top. The data don’t include visitors from Yahoo.com’s subdomains and sub-sites while this does not apply to Facebook since it only have one main domain.

Now here’s another interesting point. While Facebook continues to surge ahead in terms of popularity, it is also raking up some statistics when it comes to monthly user engagement or attention. In January, 11.6% of all time spent online was spent on Facebook while only 4.25% for Yahoo and 4.1% for Google.

Site eyeballs have been Google’s perennial problem since although it manages to get more site visits, user engagement on the site continuous to slide down through the years. But who knows, maybe with Buzz, Google may be getting those much needed user engagement/attention this month.

If not, then it will only be a matter of time before Facebook possibly steals the number one spot from Google in terms of site popularity in the U.S.